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14: Take action and Book your Theater to Bring your Career in Tech Dreams to Life Faster (Alli Goldberg, Co-founder,

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“Follow your passion” is a common phrase people say when it comes to pursuing a new role. That’s all well and good, but how does that translate when you feel that your passion has nothing to do with technology?

Alli Goldberg, today’s featured Empjoyee makes it clear that there really can be an intersection between what you love and technology. And if you’re having a hard time finding it out there already, then you can create the future you want for yourself.

Alli and her friend Jen Jamula co-founded, a comedy organization focused on the intersection of theater and technology.


Listen now to learn how Alli:

  • Continues to explore the juxtaposition of arts and tech through new mediums
  • Acts on ideas and “books the theater” to transform that idea into reality in a matter of weeks
  • Iterates on models to scale a business centered on bringing people together to experience tech

TL;DL (Too long; Didn’t Listen): 3 Actionable Takeaways

  • “Book the Theater” to make a tangible external commitment with a deadline accelerate your progress towards a goal and minimize the impact of fear and doubt
  • Explore the intersection of your interests and tech – just because it’s not done widely doesn’t mean that it doesn’t exist (or shouldn’t get started)
  • Plan for scale in both your business and your career so you can continue to grow and create opportunities that will sustain your presence in the field and your company.

But wait there’s more! Share your #1 takeaway with today’s featured Empjoyee and other Empjoyees in the Empjoyment community!

From Insight to Action

“There are risks and costs to action. But they are far less than the long range risks of comfortable inaction.” – John F. Kennedy

Alli encourages us to “book the theater”, which generally means to commit to the #1 action that imposes a deadline make progress in a tangible external way (i.e. thinking “I’ll do X by Y.” is not enough).

When Jen and Alli had the idea to act out the internet, physically booking the theater locked them into the decision and got them to take a fun idea into a hilarious reality.

Now it’s your turn.

Your Joyney: Share with us one idea, project, or outcome that you’ve been wanting to accomplish and what you plan to do this month to “book the theater” within the Empjoyment Community.


Additional Resources to Accelerate your Growth

Getting to Know Today’s Featured Empjoyee: Alli Goldberg!

Allison Goldberg is Yale graduate and a co-creator / producer of Blogologues, a sketch comedy show in which internet content is performed live and verbatim.

Blogologues has been featured in Newsweek, The Daily Beast, CBS, The Huffington Post, NPR and more.

She is also one of the co-creative directors of GoldJam Creative, an organization dedicated to exploring the influence of the Information Age on communication, and to bringing comedy and creativity to the workplace.

Through GoldJam Creatiive, Alli leads communication skills workshops for companies, co-working spaces, incubators and student groups as varied as Buzzfeed, Time Warner, Spotify, has created content for brands such as The Guardian and Time Out New York, and has spoken and performed at conferences nationwide, including SXSW, Internet Week, and Summit.

Spread the Joy to Help Others Experience Empjoyment

Kudos to you for taking another step towards experiencing enjoyment through employment through today’s episode.

If you find this podcast helpful, we would greatly appreciate if you took a minute or two to leave an honest review and rating for the podcast in iTunes. They’re extremely helpful when it comes to helping new Empjoyees know that this is a podcast that really has their interest at heart. Plus, we read each and every one personally!

Don’t forget to subscribe to the podcast in iTunes to make sure that you never miss an episode, share the episode with one person you know who would benefit from today’s episode, and let us know if you’d like to share your story as a featured Empjoyee to help others learn from your experience too.

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