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“What people really need is a safe space to unfold who they really are.” — Willow Green

Join Niiamah Ashong and Willow Green, a death doula and two-time author who has spent two decades studying human behaviour and the aging process. Willow came in certain she could not explain her own work. She explained it perfectly, then heard it back for the first time.

The conversation opens up consent as the foundation of any real risk, immersion over observation, and what it costs a leader to hold space for everyone and never be held.

Three things to take with you:
– Your message is not unclear. It has never been received.
– Only someone who can say no has a yes worth anything.
– You cannot guide anyone through a door you have only read about.

Timestamps:

00:00 – Welcome to Outlier’s Edge Live
01:18 – Living in 150 homes
05:46 – Her message for one outlier
14:08 – Why no makes yes real
18:14 – “There are no words”
20:07 – She explains it perfectly
25:21 – Heard for the first time
26:05 – Offered the exit early
36:40 – The waitlist she wants
48:46 – Immerse or stay a spectator

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“Build the prototype here, document those pieces so that it becomes replicable. That’s the whole point.” — Sheyenne

Join Niiamah Ashong and Sheyenne Kreamer for a live coaching conversation. Sheyenne has built a three-entity system spanning career transition, heart-centered business, and multi-generational healing villages. She came into this session asking how to find five team leaders. She left with something far more useful.

This one is about the gap between the size of a vision and the size of the next move. And about what happens when a leader realizes the thing she has been asking for already happened yesterday.

What you’ll take away:

• The ask you bring is rarely the ask you need
• One working location beats ten possible ones
• Three funded people recruit the next six for you

Timestamps:

00:00 – Welcome to Outlier’s Edge Live

01:06 – Twenty-five years, three companies

07:24 – Laid off, then teaching consultants

15:13 – “I’ve been called super connector”

19:22 – The ask: five team leaders

20:13 – Careful not to play low

24:23 – Why you get puzzle pieces

28:17 – Five was wrong, nine roles

33:40 – “I got one. Yesterday.”

39:41 – You already built the garden

Enter Sheyenne Kreamer’s World:

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“I’ve got to elevate myself so I’m in the mix of high level entrepreneurs.” Robert Szmigiel

Join Niiamah Ashong and Robert Szmigiel for a live coaching conversation. Robert has run roughly 1,000 interviews across four continents and been interviewed about five times. This one is about what happens when the man who builds the room stops noticing he is standing in it.

What this session gets into: the difference between expanding and elevating, the bright spot you already proved and then parked, and why the network you built by accident is the one you keep going out to find.

Three things you leave with:

• More markets can be volume, not a next level
• The single move that changed his trajectory, unused for ten years
• What a thousand relationships are worth when nobody has asked

Timestamps:

00:00 – Welcome to Outlier’s Edge Live

01:02 – Giving entrepreneurs a global voice

05:44 – The VC’s wish list question

08:13 – One city becomes four continents

15:04 – Editing alone until 3am

21:49 – What next level actually means

25:55 – One big name lifts everyone

27:18 – Is your wish list current

37:05 – The room you already built

38:15 – Waiting for the invitation

Enter Robert Szmigiel’s World:

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“It’s not about who you talk to. It’s about what they’re talking about.” – Henrik De Gyor

Join Niiamah Ashong and Henrik de Gyor, author of nine books and host of nine podcast series, with a tenth of each in production.

This one goes at leverage. Henrik built a career on curiosity, solved client problems so completely that they never needed him again, and capped himself at three clients at a time. The conversation opens on identity and too many hats. It does not end there.

What you take away:

• Boredom is a signal about the work, not a flaw in you
• Solving problems permanently can quietly cap your own income
• Some ceilings are the vehicle, not the effort

Timestamps:

00:00 – Welcome to Outlier’s Edge Live

08:28 – He automated himself out

20:56 – Too many hats

30:07 – If you hired yourself

33:24 – Three clients, twelve a year

34:29 – The fear underneath

40:50 – Not life changing yet

46:56 – Being who is needed

48:26 – A lexicon of labels

51:53 – Stop optimizing the car

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“What’s the point of a safety net if I have to still play it safe?” – Niiamah

Join Niiamah Ashong and Noah Kaufman a 23-year emergency physician who walked out of the hospital system and opened KaufCare, an advanced urgent care in Denver with published prices and no insurance.

This one sits on availability. What it costs a leader to be reachable by everyone. Why a man built entirely around care hears no as the withdrawal of it. And what is actually running when you say yes to every request that comes at you.

Three things to take with you:

• Saying yes to everyone is reputation management, not opportunity management
• The real filter: how does this help me serve the people I already committed to
• You do not need someone else’s better idea. You need to trust the one you already have

Timestamps:

00:00 – Welcome to Outlier’s Edge Live

01:03 – Twenty three years, then out

04:18 – One hundred hour weeks, loved

09:20 – My clinic is my masterpiece

16:40 – Audience out, coaching starts here

21:43 – He’s too busy for me

29:33 – What if no is care

30:11 – Hates ignoring, hates being ignored

35:53 – The filter he builds himself

46:18 – Stop looking under every rock

Enter Noah Kaufman’s World:

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“There’s no Google map to tell you how to get to your vision.” — Albert Zbily

Join Niiamah Ashong and Albert Zbily for a live coaching session that goes at the question underneath the growth question. Albert has 700 teams, 30,000 players, and eight World Cups behind him, and he is still asking whether the next thing is possible. Niiamah refuses the question and starts from yes instead.

What you’ll take away:

• Binary questions cost you energy and return an answer you already have
• The founder who cannot be replaced is the ceiling, not the engine
• Letting go of control is a nervous system problem, not a hiring problem

Timestamps:

00:00 – Welcome to Outlier’s Edge Live

05:39 – I’ve failed 13 times

10:22 – No Google map to vision

13:42 – What do you not see

24:36 – Serving you, not platforming you

28:00 – I want to create legacy

34:51 – I’m afraid it would fail

39:27 – Letting go is nervous system

42:12 – I don’t see me

46:22 – Stop asking can I questions

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“There’s hidden costs to the business, and there’s also hidden benefits to going through hard times.” – Angela Skurtu

Join Niiamah Ashong and Angela Skurtu; sex therapist, author, speaker, and host of the award-winning Open Bedroom Door Show.

Angela has run her business for fourteen years. She came into this room wanting steadier income. What surfaced instead was a ceiling she had never tested, and the rooms that kept confirming the ceiling was real.

Three things you leave with:

• Self-blame and market-blame are the same exit. Both leave you nothing to do
• Twelve experiments inside the same price band is one experiment run twelve times
• You crash when you stretch. That is regulation, not failure

Timestamps:

00:00 – Welcome to Outlier’s Edge Live

04:20 – Bedroom to boardroom, same system

15:43 – Four clients pause, two grand

20:47 – Her most expensive offer, named

22:09 – What if competitors helped her

25:08 – She pushes back hard

28:22 – The winners you never heard

34:30 – Where is the $5,000 experiment

35:50 – Who are those people, where

42:20 – You crash when you stretch

Enter Angela Skurtu’s World:

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“Every single person has so much dimension in us that’s not realized. Somehow, we’ve been convinced not to.” – Matthew Mazzotta

Join Niiamah Ashong and Matthew Mazzotta. Matthew turns what a community already has into what it never thought it could have. A condemned house that unfolds into a 100-seat theater. Dog waste burning as park light. A flamingo hanging inside an airport.

This one goes at the gap between the work and the story of the work. What it costs a leader to let one output be merely adequate. Why the obvious fix is usually the wrong stone to pull. What has to be true for your work to travel without you in the room.

Three things to take:

• Curiosity is the entry fee. No spectacle, no audience.
• The ingredients already exist around you. Only the story is missing.
• Your best day at one skill is someone else’s thirty percent.

Timestamps:

00:00 – Welcome to Outlier’s Edge Live

02:35 – The house that unfolds

10:45 – Dog waste on Colbert

13:36 – Curiosity makes people drop everything

23:37 – The river and the stone

28:50 – Age fifteen, door shut

33:02 – The dream never packaged

37:00 – Stone Soup

40:42 – The movie he abandoned

42:22 – The wrong stone to pull

Enter Matthew Mazzotta’s World:

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