June

“What energizes you? That’s the unlock.”

Join Niiamah (@niiamahashong) and Shermain Melton for a deep jam on what it means to design life and business for impact, not just hustle. We challenge each other on playing big, building true community, and why the right energy will scale your movement more than spreadsheets ever will. If you’re done playing the minor leagues and ready to change the world, listen up.

Timestamps:

00:27 One-on-one or community scale

03:50 Energy versus busy work

07:22 Solo hustle or movement

10:55 Why belonging beats business

13:40 Keeping impact urgent and real

17:05 Courage to go all in

22:00 Minor leagues or all-star focus

27:48 Business, legacy, and alignment

32:15 Authentic movements not perfection

35:35 Empowerment through shared action

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Join us inside the community where we’re actively working through this: https://outliersedge.com/now 

“I almost feel like I’m in a prison of growth. The gate is unlocked. But I’m afraid to push it and walk through.” – Niiamah Ashong

Join Niiamah (@niiamahashong) and Brendan on Outlier’s Edge for a bold, real-talk dive into why leveling up feels risky—especially for those playing outside the norm. Ever feel like growing means losing your people, your comfort, your sense of belonging? You’re not alone. This episode gives you clear insights on the hidden dangers of growth, the truth about outlier isolation, and why creating new spaces is everything.

Timestamps:

00:00 Welcome and core topic

02:00 Why leveling up feels risky

05:00 Outlier vs. insider perspective

10:00 Family and shrinking vision

12:00 3% rule, career stories

15:00 The need for safe spaces

18:00 Finding your outlier peers

20:00 The isolation problem

25:00 Dimming down vs. real growth

32:00 Why traditional advice fails

40:00 Leveraging your “dangerous” power

Enter Brandon’s World:

Instagram | TikTok | Twitter | LinkedIn | YouTube

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“I care about the outlier in you. I care about what makes you shine.”

Join Niiamah (@niiamahashong) LIVE on Outlier’s Edge for a candid deep-dive into rebuilding momentum, shifting from solo to community, and making your vision real. If you’ve ever felt stuck, overwhelmed, or wanted to level up with support, you’ll love Niiamah’s raw insights on outlier leadership and the power of declaring your future. Join the Outliers Edge community, transform your impact, and journey on.

Timestamps:

00:11 – Greets and introduces episode.

00:50 – Talks about lost momentum.

02:40 – Shares 10,000 minutes goal.

05:01 – Explains big versus small purpose.

06:57 – Describes need for community.

09:13 – Declares year of community.

12:13 – Empowers unique outliers.

17:00 – Shifts to founder mindset.

18:39 – Invites to community group.

20:44 – Closes with gratitude.

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Success can quietly become a trap, especially for outliers like me.

What once felt like momentum can turn into pressure: maintaining expectations, shrinking to fit rooms, or repeating formulas that no longer feel true. I’ve felt that tension firsthand, the sense of being “too much,” and the instinct to brace or hold back.

So instead of pushing harder, I built a different approach.

I turned growth into a game.

Not to escape responsibility, but to replace pressure with play, experimentation, and self-designed wins.

Here’s how I do it, and how you can too.

Reframing Success: From Trap to Playground

When success starts to feel like a cage, I stop asking:

How do I perform better?

And start asking:

How do I redesign the rules so the game rewards who I actually am?

The shift is simple:
Stop chasing external standards. Start building a system that rewards authenticity and growth.

The “Game” Framework I Use

1. Name Your Trap

Every outlier has one: perfectionism, shrinking to fit, fear of outshining others, staying stuck on a plateau, etc.

Your move:
Write down the pattern that keeps pulling you back.

2. Define a Win That Serves You

My win wasn’t “be less.”
It was having a healthier relationship with being told I’m ‘too much.’

Your move:
Define a win based on how you want to feel, show up, or express yourself not how you want to look to others.

3. Turn Progress Into Points

In my “Too Much Game,” I gave myself points for:

• Noticing reactions
• Responding neutrally
• Fully owning who I am (“You’re welcome”)

Your move:
Break your goal into tiny, trackable actions.
Assign points for effort, awareness, and boldness.

4. Treat Growth Like Play

Games create safety.
They make room for messiness, courage, and experimentation without shame.

Your move:
Commit to playing for 30 days.
Track actions. Celebrate effort. Stay curious.

5. Reflect Beyond the Score

The real win isn’t just points, it’s:

• Confidence
• Nervous system calm
• Freedom
• Unexpected joy and connection

Your move:
Review what’s shifting emotionally, not just behaviorally.

Your Quick-Start Game Template

• Identify your trap
• Define your desired shift
• Break progress into micro-actions
• Assign points for effort and ownership
• Play with compassion
• Reflect on deeper changes

The goal isn’t perfection, it’s freedom.

Play With Us Inside Outlier’s Edge

This game gets more powerful in the community: https://outliersedge.com/now

That’s why I built Outlier’s Edge Community a free space to:

• Experiment
• Build and test your own games
• Get support from people who celebrate your edge

Ready to outplay your success trap?
Join us at https://outliersedge.com/now and start designing growth on your terms.

“I no longer had room to try and perfect… I just got to get the minutes!”

Join Niiamah (@niiamahashong) and Shermain Melton as we smash perfection and get real about the moment you truly decide to play your big game. This one is all about stepping out of thought loops and into radical accountability for your mission—especially when your whole soul says yes, but the world hasn’t caught up yet. If you’ve ever felt called to more, or wondered how leaders put their stake in the ground, you need this sharp, urgent, motivating episode.

Timestamps:

00:00 Outlier’s Edge live kickoff

03:30 Meet Shermaine and his mission

06:45 Why impossible goals matter

09:50 The “flag in ground” moment

13:15 Turning pain into purpose

16:30 The story that shifted everything

19:55 Planting your flag with urgency

22:30 Moving from talk to action

24:45 Real accountability for big dreams

26:30 Episode wrap-up insight

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“We’re making progress by letting go of perfect.”

In this episode, Niiamah guides you through powerful action steps, shares behind-the-scenes lessons on content, community, and business growth, and shows you how to make momentum your ally. Outliers, it’s time to step in, build community, and move your vision forward.

Timestamps:

00:00 – Map your outlier journey

01:00 – Live stream powers community

02:30 – Community grows into movement

03:40 – Membership impact explained simply

05:00 – Repurpose content for reach

06:00 – Start then improve everything

07:15 – Build activity for clarity

08:15 – Engagement follows action steps

09:30 – Document and reflect openly

11:00 – Join Outliers Edge today

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