June

“Build from what works first rather than building just the end all final destination.”

Join Niiamah (@niiamahashong) as he goes live to break down one of the most overlooked shortcuts to building momentum: stacking progress by building on what’s already working. In this rapid-fire, real-time session, Niiamah pulls back the curtain on his transition from standard podcasts to dynamic live streams and why leveraging previous wins is smarter (and faster) than starting from scratch.

Feeling stuck or overwhelmed with new projects? Tune in, share your thoughts in the chat, and discover the simple shifts that lead to sustainable, outlier-level growth.

Timestamps:

00:00 – Documenting real-time business lessons

00:10 – Struggle with live stream setup

00:30 – Sharing authentic work behind the scenes

01:00 – Adopting live format challenges

01:30 – Building from what works

02:00 – Newness creates overwhelm fast

02:30 – Podcasting to live platform bridge

03:00 – Simplify by using past wins

04:00 – Reflection for outliers’ growth

05:00 – Join Outlier’s Edge movement

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“How would I define success for myself?” Jennifer Ledet

Join Niiamah (@niiamahashong) and Jennifer Ledet as they get real about breaking free from the old idea of success. If you’re tired of climbing someone else’s ladder, this episode maps out how to pivot, trust yourself, and grow into your own definition of what winning looks like. Niiamah and Jennifer talk about leaving comfort zones, taking big risks, and building from intuition instead of imitation.

Timestamps:

00:00 Welcome Niiamah and Jennifer

01:10 Outlier vision for growth

03:55 Calendar, challenge, trying new

07:37 Jennifer’s business journey

08:55 Quitting HR changing life

10:06 Consulting and redefining career

11:34 Moments of clarity and change

13:54 Trusting self in new moves

17:16 Ladder of success redefined

20:12 Coaching for personal goals

22:44 Opening new opportunities

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“How do you be you on purpose, and do it in a way that’s sustainable, repeatable, and grows without you?”

Join Niiamah (@niiamahashong) as he unlocks a new edge in life and leadership, shifting from “what is” to “what if.” Discover how dropping the pursuit of perfection and leaning into your authentic self drives creativity, deeper impact, and true community. Raw reflections, real talk, and actionable frameworks await all outlier leaders, creatives, and entrepreneurs on the journey to show up fully, on purpose.

Timestamps:

00:00 Welcome and gratitude

00:13 Outliers Edge mission explained

00:32 Identity income impact focus

01:16 What if vs what is

01:54 Being exposed and real

02:19 Playfulness and leadership tension

04:06 Inviting others authentically

05:03 Possibility as a life lens

06:00 Authentic leadership challenges

07:45 The gift of being real

09:17 Your next bold “what if”

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“Come and be a part of the ongoing practice of showing up as an outlier in your fullness and using that to build…the engines that will continue to sustain that.” Niiamah Ashong

Join Niiamah (@niiamahashong) as he documents his outlier journey with unpolished, honest livestreams dedicated to real-time growth. Dive deep into practicing authenticity, experimenting boldly, and building systems for lasting impact. Get inspired and find a community where showing up as YOU is celebrated.

Timestamps:

1:01 Building engines for impact

4:34 Invitation to Outlier’s Edge

6:07 Real-time learning approach

8:18 Practicing gratitude live

11:24 Messy growth and community

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“Data gives us feedback without stories and doubts.” – Brittni Cosgrove

Join Niiamah (@niiamahashong) and Brittni Cosgrove as they share why building in real time matters and how data helps outliers win. Discover lessons on perfection, feedback, and creating your own systems. Learn how to grow by being real, messy, and bold. Start building today, no fear needed.

What You’ll Takeaway:

1. Dashboard feedback recapped

2. Data’s true power discussed

3. Messy action wins shared

4. Authentic creation celebrated openly

5. Join Outlier’s Edge call issued

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In this heartfelt episode, Niiamah Ashong and Lori “Sas” Sase dig deep into the emotional landscape of leadership and community-building. Niiamah reflects on childhood memories of waiting to be invited and how those experiences impacted his adult ability to confidently invite others into his movement. Together, they explore how wounds from the past can be transmuted into powerful medicine for inclusive leadership.

Timestamps:

28:26 Childhood Memories of Invitation

32:30 Playing With Inclusion

36:03 Untangling Resistance

39:18 The Burden of Invitation

44:00 Towards Energetic Alignment

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Let’s be real for a moment, most of us outliers aren’t following anyone’s path. We’re inventing it as we go. And that means the usual “business playbooks” don’t always fit.

So instead of giving you theory, I want to bring you into the experience with me because that’s where the real transformation happens.

Start With What’s Real (Not What’s Perfect)

Here’s the truth: half the time, I’m building things in real time. No one handed me a manual. And if you’re anything like me, you’re figuring it out as you move, too.

That’s not a problem. That’s your advantage.

What I want you to do is simple:

• Build your systems while you’re serving people.
• Embrace the mess, it’s part of the magic.
• Let folks witness your process; invite them into the creation with you.

Your path doesn’t need polish. It needs presence.

Your Client Creation Journey (the human-friendly version)

I walked Brittni through this step by step, and you can follow the same approach. Think of it as building your own business engine, one that feels aligned and honest.

1. Connection: The First Spark

Every client relationship begins with a moment of connection.
I want you to actually notice that moment.

Track:

• When you connected
• Where they came from
• What pulled them toward you

Not numbers. Human energy.

2. Invite Them Into an Experience

Instead of trying to “sell,” give people a place to experience you.
For Brittni, that’s her Transformation Tables: intimate, powerful group sessions.

You can do something similar.

Track:

• Who you invited
• Who scheduled
• Who showed up
• What shifted for them

Let the experience speak for you.

3. Follow Up Personally

After the group experience, have a 1:1 conversation.
Not a pitch. A connection.

Track:

• Conversation date
• Whether it happened
• What you uncovered together

This is where alignment reveals itself.

4. Proposals: Co-Create the Next Step

A proposal isn’t a script—it’s a collaboration.

Track:

• What you offered
• Investment discussed
• Payment received or deferred
• Their decision

5. Review the Data: Without Making it Mean Anything About You

Let’s remove the drama from data. Data is feedback, not judgment.

Look for:

• Where people pause
• Where momentum builds
• How long each step actually takes

Let the numbers teach you, not define you.

Your Simple, Aligned Tracking System

You don’t need complexity. Start here:

1. Connection date + source
2. Invite sent + schedule + attendance
3. Follow-up call details
4. Proposal + details
5. Yes/no + terms
6. Insights

That’s enough to create real clarity.

Let This System Grow With You

Business isn’t a machine; it’s a living thing.
So let your system evolve.

Add structure as you need it. Remove what drains you.
Build on purpose, not for perfection.

The Outlier Advantage

You’re not meant to follow someone else’s formula.
You’re meant to build the one that fits you.

So remember:

• Stay in the experience.
• Track what matters.
• Let data guide you, not judge you.
• Take imperfect action again and again.

You’re an outlier. Act like one with intention, honesty, and a willingness to build your engine in real time.

What does this bring up for you? Leave a comment below.

“I want you to not want to work with me. And if there’s things that I say that excite you… then let’s go do something together.” Niiamah Ashong

Join Niiamah (@niiamahashong) as he shares how stepping into his intensity changed his leadership and team-building approach. Discover why unapologetic standards attract the right collaborators and how intensity is the secret to filtering for growth. Get actionable insight and real transformation from practical experience.

Timestamps:

00:00 Defining intensity as a filter

02:13 Tolerating less, apologizing less

03:29 Building with strong agreements

04:38 Attracting true outlier allies

06:26 Scaring away wrong fit

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